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Wal-Mart Says Environmental Initiatives About Money, Not Brand Image

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Wal-Mart’s efforts in recent years to adopt renewable energy and supply chain sustainability initiatives is more about the bottom line than it is about image, said Wal-Mart Chairman Lee Scott. Speaking at the Fortune Brainstorm Green business conference in Laguna Niguel, Calif., Scott indicated that if the efforts had been solely about brand enhancement, the […]

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